In Sarah Burton’s premiere collection for the late Alexander Mcqueen, homage was paid to the late fashion great; we were also introduced to the Monarch Butterfly Trend. Burton wove the Monarch theme into the collection intricately, offering up accessories, cocktail, and evening dresses. The trend blended wondrously with the collections Majestic Warrior theme. Appropriately present in a collection dedicated to a royal legend, this trend speaks not only to the death of a great designer, but also to the demise of an earthly wonder, the monarch butterfly. All across the world populations of the Monarch have declined due to the earth’s changing temperatures, and due to the rapidly decaying ecosystems of the Monarch.
Monarch’s are typically found in Central and North America. These vibrant creatures survive only on nectar. Each adult monarch lives only for about five weeks. When the fall season arrives, a new generation of Monarch is born which has a life expectancy of up to eights months. This generation migrates from Canada and the United States to the middle of Mexico, after which they begin their journey back to the north. The greatest threat to this worldly wonder is the loss of habitat due to over-wintering.
I’m not sure of the details surrounding the sale of the collection, but if this were my collection, each monarch-inspired garment purchased would adopt a certain number of Monarch butterflies. The profits from the sale of the merchandise would go towards the World Wildlife Foundation’s preservation efforts. These awe-inspiring creatures of the world are absolutely necessary for our future generations. One of the first creatures to spark imagination in young children is endangered, directly as a result of our endless consumption habits. Global Warming is a very real, very portentous threat. Can we really be inspired in a world without wildlife?
I encourage you to visit wwf.org to see what you can do to protect the declining Monarch Butterfly population.
(source wwf.org)